Marketing Coaching for Coaches

Hi, I'm Jim Pirrie.

And I know from experience that converting your hard-won coaching skills into a viable business can be a challenge.

And if you're here then I imagine you know that too.

Your coaching training may have given you powerful skills that have genuine value in the world, but that's where the job of the coach training school ends. Taking your skills into the world, however, is a whole new challenge - and to make a living from them even more so.

The hard truth is that if you want to make a go of coaching as an independent business then you need to back up your coaching skills with marketing skills. Some coaches are, however, resistant to the idea - and marketing can indeed seem like a rather black art.

My aim here is to help you get the clarity you absolutely need to make a success of your business

And it's not all about online marketing. Far from it. Most successful businesses I know gain far more work from repeat clients, word of mouth and referrals than they do from their online client-generation activities.

But when you are starting out with a small (or zero) client base, there's no way to get repeat clients. Or word of mouth. Or referrals. If that's you, then 'online marketing' offers you a specific, reliable, measurable and scaleable way to get your name out there.

Yet 'online marketing' means nothing and everything - there is huge scope for confusion!

So the first thing is get some clarity about how 'online marketing' fits with real-life, face-to-face marketing. To understand how to build a practical marketing plan. And to understand how to make it work.

To that end, I've put this free video together to help you get a flying start:

About Me...

Jim Pirrie BSc(eng) MBA

​Certified as an NLP Master Practitioner and NLP Coach with one of the leading UK schools in 2003 and have been a member of the International Coaching Federation since then. Certified as an NLP Trainer with Robert Dilts and Judith DeLozier at the NLP University, Santa Cruz, California. Also studied Group Dynamics with Michael Grinder, Storytelling at the International School of Storytelling in Sussex and Drama and Performance at Arts Ed Drama School in London and holds an MBA from the Cranfield School of Management.